The Lifetime Value (LTV) of a new patient in the chiropractic field typically ranges between $1,000 to $3,000. This value represents more than just a single visit or treatment session; it encompasses the total revenue a chiropractor can expect to generate from a patient over the duration of their relationship. In this context, the importance of SEO (Search Engine Optimization) becomes even more crucial.
Given that the Cost Per Click (CPC) for chiropractic services can soar up to $25 in some areas, relying solely on paid advertising methods like PPC (Pay Per Click) can be financially demanding for many practices. SEO offers a more cost-effective solution by improving organic search visibility, thereby reducing dependence on costly paid advertising. Effective SEO strategies help in attracting a steady flow of potential patients through organic search.
It can be difficult for chiropractors to find the time and knowledge necessary to properly market their practices. You’re an expert in the chiropractic field, not digital marketing. This frequently results in unmeasured outcomes and unfocused marketing campaigns, which makes it challenging to draw in and keep customers. Here’s where Swift Rankings come into play.
We bridge the knowledge gap between your skill in chiropractic treatment and our expertise in digital marketing. We are not simply another digital marketing agency. The particular requirements of chiropractic clinics were taken into consideration when creating our 12-Step SEO Strategy. We customize our services to meet the particular needs and objectives of your practice since we are aware that a one-size-fits-all strategy is ineffective.
With our extensive background in the medical field, we are able to support practices much like yours in expanding and prospering. Our customized chiropractic SEO services are focused on providing on driving Traffic, then Sales. Getting visitors to your website is important, but so is bringing in the correct type of traffic: prospective clients who are actively looking for chiropractic care.
Lets use Charleston, SC as an example to show you how much money is out there for chiropractors in Charleston, SC. According to Google Keyword Planner, 3000+ people are searching for “Charleston sc chiropractor” and related commercial keywords each month. The table below gives you a rough idea of how your business would perform at each position.
Google Ranking | Monthly Searches | Click Through Rate | Monthly Visits | Standard Conversion Rate | NEW Clients/Month | Client Lifetime Value | New Customer LTV/month | 12Month New Customer LTV |
---|---|---|---|---|---|---|---|---|
1 | 3000 | ~30% | ~900 | 5% | 45 | $2,000 | $90,000 | $1.08M |
2 | 3000 | ~17% | ~510 | 5% | 25.5 | $2,000 | $51,000 | $612,000 |
3 | 3000 | ~11% | ~330 | 5% | 16.5 | $2,000 | $33,000 | $396,000 |
4 | 3000 | ~8% | ~240 | 5% | 12 | $2,000 | $24,000 | $288,000 |
5 | 3000 | ~6% | ~180 | 5% | 9 | $2,000 | $18,000 | $216,000 |
6-100 | … | … | … | … | … | … | …. | … |
Total | 3000 | 100% | 3000 | 5% | 150 | $2,000 | $300,000 | $3.60M |
If you have a fast, easy, conversion rate optimized website and are #1 across the board for “Charleston chiropractor” related terms, adding $1,080,000 in LTV every twelve months is achievable.
Monthly Searches: The number of monthly searches for “Charleston sc chiropractor” and related commercial keywords
Click Through Rate: The average click-through rate for each position on google
Standard Conversion Rate: The percentage of website visitors that turn into customers (5% is a good conversion rate if you have a good website getting targeted searches i.e. “Charleston chiropractor”)
NEW Monthly Clients: The number of new monthly clients you could expect from position on google based on monthly search volume, ctr, and the standard conversion rate
Client Lifetime Value: The Lifetime Value of a new chiropractor patient (apply your own, this is actually lower than what google says)
New Customer LTV/Month: The Lifetime value of the new clients brought in each month from google organic search
12Month New Customer LTV/Month: The Lifetime value of the new clients brought in each month from google organic search every 12 months
**It is important to note that click through and conversion rates vary by city/industry. 5% conversion rate is achievable for targeted searches with a clean website that is easy to use and offers competitive pricing**
baseurl | Count | TraffShare | Monthly "Charleston Chiropractor" Searches | Standard Conversion Rate | Projected Conversions | Position1 | Position2 | Position3 | Position4 | High Position | Average Position | Median Position | City | State |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
www.westashleychiropractor.com | 4 | 30% | 3000 | 5% | 45 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | Charleston | SC |
www.yelp.com | 4 | 12% | 3000 | 5% | 18 | 3 | 2 | 2 | 7 | 2 | 3.5 | 2.5 | ||
www.thejoint.com | 4 | 8% | 3000 | 5% | 12 | 5 | 5 | 5 | 2 | 2 | 4.25 | 5 | ||
www.wellnesspluscharleston.com | 4 | 6% | 3000 | 5% | 9 | 6 | 6 | 4 | 3 | 3 | 4.75 | 5 | Charleston | SC |
www.expertise.com | 4 | 6% | 3000 | 5% | 9 | 12 | 3 | 3 | 8 | 3 | 6.5 | 5.5 | ||
www.charlestonchiropracticassociates.com | 4 | 4% | 3000 | 5% | 6 | 4 | 7 | 10 | 4 | 4 | 6.25 | 5.5 | Charleston | SC |
www.charlestonfamilychiro.com | 2 | 4% | 3000 | 5% | 6 | 2 | 70 | 28 | 70 | 2 | 15 | 15 | ||
www.elitefamilycharleston.com | 4 | 4% | 3000 | 5% | 6 | 10 | 4 | 6 | 6 | 4 | 6.5 | 6 | Charleston | SC |
www.connectionhealthcenter.com | 4 | 3% | 3000 | 5% | 4.5 | 7 | 8 | 8 | 5 | 5 | 7 | 7.5 | ||
www.zocdoc.com | 4 | 1% | 3000 | 5% | 1.5 | 25 | 11 | 7 | 28 | 7 | 17.75 | 18 | ||
www.liveforwellnesschiro.com | 4 | 1% | 3000 | 5% | 1.5 | 16 | 9 | 19 | 12 | 9 | 14 | 14 | Charleston | SC |
www.axischirocare.com | 4 | 1% | 3000 | 5% | 1.5 | 13 | 13 | 11 | 10 | 10 | 11.75 | 12 | ||
www.motiondynamicschiropractic.com | 4 | 1% | 3000 | 5% | 1.5 | 23 | 10 | 12 | 13 | 10 | 14.5 | 12.5 | Charleston | SC |
www.charlestonchiropractic.net | 4 | 1% | 3000 | 5% | 1.5 | 11 | 15 | 14 | 15 | 11 | 13.75 | 14.5 | Charleston | SC |
www.healthgrades.com | 4 | 1% | 3000 | 5% | 1.5 | 30 | 12 | 9 | 32 | 9 | 20.75 | 21 | ||
www.khourichiropractic.com | 3 | 1% | 3000 | 5% | 1.5 | 24 | 70 | 15 | 9 | 9 | 16 | 15 | Charleston | SC |
www.chiropractorcharleston.com | 4 | 1% | 3000 | 5% | 1.5 | 20 | 29 | 16 | 16 | 16 | 20.25 | 18 | Charleston | SC |
www.charlestonneckandback.com | 4 | 1% | 3000 | 5% | 1.5 | 52 | 14 | 13 | 11 | 11 | 22.5 | 13.5 | Charleston | SC |
www.simmonsfamilychiro.com | 2 | 1% | 3000 | 5% | 1.5 | 8 | 70 | 34 | 70 | 8 | 21 | 21 | ||
www.facebook.com | 4 | 1% | 3000 | 5% | 1.5 | 39 | 18 | 18 | 24 | 18 | 24.75 | 21 | ||
www.charlestonuc.com | 4 | 1% | 3000 | 5% | 1.5 | 44 | 19 | 20 | 21 | 19 | 26 | 20.5 | Charleston | SC |
www.spine-paincenter.com | 4 | 0% | 3000 | 5% | 0 | 27 | 17 | 59 | 14 | 14 | 29.25 | 22 | Columbia | SC |
www.charlestonchiropracticcenter.com | 4 | 0% | 3000 | 5% | 0 | 18 | 22 | 21 | 25 | 18 | 21.5 | 21.5 | Mount Pleasant | SC |
www.drgwinnup.com | 4 | 0% | 3000 | 5% | 0 | 26 | 21 | 26 | 20 | 20 | 23.25 | 23.5 | Charleston | SC |
www.charlestonchiropracticcompany.com | 2 | 0% | 3000 | 5% | 0 | 9 | 70 | 32 | 70 | 9 | 20.5 | 20.5 | ||
www.drdelson.com | 4 | 0% | 3000 | 5% | 0 | 22 | 40 | 23 | 18 | 18 | 25.75 | 22.5 | Charleston | SC |
www.harborviewchiropractic.com | 4 | 0% | 3000 | 5% | 0 | 28 | 20 | 25 | 31 | 20 | 26 | 26.5 | Charleston | SC |
www.getpleasantlife.com | 4 | 0% | 3000 | 5% | 0 | 21 | 16 | 47 | 22 | 16 | 26.5 | 21.5 | Daniel Island | SC |
www.drtycooper.com | 4 | 0% | 3000 | 5% | 0 | 17 | 34 | 42 | 27 | 17 | 30 | 30.5 | North Charleston | SC |
www.parkcirclechiropractic.com | 4 | 0% | 3000 | 5% | 0 | 37 | 24 | 24 | 34 | 24 | 29.75 | 29 | North Charleston | SC |
www.robisonchiro.com | 3 | 0% | 3000 | 5% | 0 | 70 | 41 | 27 | 17 | 17 | 28.3333333333333 | 27 | Charleston | SC |
www.chiropracticinmotion.com | 4 | 0% | 3000 | 5% | 0 | 35 | 25 | 45 | 30 | 25 | 33.75 | 32.5 | ||
www.tlccharleston.com | 3 | 0% | 3000 | 5% | 0 | 70 | 43 | 17 | 38 | 17 | 32.6666666666667 | 38 | Charleston | SC |
www.charlestonchiropractic.com | 3 | 0% | 3000 | 5% | 0 | 19 | 36 | 70 | 51 | 19 | 35.3333333333333 | 36 | ||
www.newhopesc.com | 3 | 0% | 3000 | 5% | 0 | 70 | 44 | 44 | 19 | 19 | 35.6666666666667 | 44 | Charleston | SC |
www.advantagechiropracticwv.com | 2 | 0% | 3000 | 5% | 0 | 15 | 70 | 33 | 70 | 15 | 24 | 24 | ||
www.totalhealthcharleston.com | 4 | 0% | 3000 | 5% | 0 | 45 | 26 | 50 | 35 | 26 | 39 | 40 | ||
www.zimchiro.com | 4 | 0% | 3000 | 5% | 0 | 53 | 51 | 29 | 23 | 23 | 39 | 40 | ||
www.charlestonpainreliefcenter.com | 4 | 0% | 3000 | 5% | 0 | 31 | 31 | 36 | 47 | 31 | 36.25 | 33.5 | Charleston | SC |
www.dradammurray.com | 4 | 0% | 3000 | 5% | 0 | 56 | 46 | 30 | 33 | 30 | 41.25 | 39.5 | ||
www.familychiroworks.com | 4 | 0% | 3000 | 5% | 0 | 55 | 42 | 39 | 29 | 29 | 41.25 | 40.5 | Summerville | SC |
www.keystonechiropractic.org | 3 | 0% | 3000 | 5% | 0 | 29 | 70 | 57 | 26 | 26 | 37.3333333333333 | 29 | Charleston | SC |
www.charlestonphysicians.com | 3 | 0% | 3000 | 5% | 0 | 70 | 23 | 31 | 43 | 23 | 32.3333333333333 | 31 | ||
www.ratemds.com | 3 | 0% | 3000 | 5% | 0 | 70 | 27 | 35 | 49 | 27 | 37 | 35 | ||
www.thebodychiropractic.com | 3 | 0% | 3000 | 5% | 0 | 43 | 30 | 70 | 40 | 30 | 37.6666666666667 | 40 | North Charleston | SC |
www.huttichiropractic.com | 1 | 0% | 3000 | 5% | 0 | 14 | 70 | 70 | 70 | 14 | 14 | 14 | ||
www.mignanofamilychiropractic.com | 3 | 0% | 3000 | 5% | 0 | 70 | 28 | 56 | 37 | 28 | 40.3333333333333 | 37 | ||
www.threebestrated.com | 3 | 0% | 3000 | 5% | 0 | 70 | 45 | 22 | 41 | 22 | 36 | 41 | ||
www.drjustinjames.com | 3 | 0% | 3000 | 5% | 0 | 33 | 70 | 55 | 36 | 33 | 41.3333333333333 | 36 | ||
www.back2healthsc.com | 4 | 0% | 3000 | 5% | 0 | 48 | 37 | 52 | 56 | 37 | 48.25 | 50 | Goose Creek | SC |
www.doctor.webmd.com | 2 | 0% | 3000 | 5% | 0 | 70 | 32 | 37 | 70 | 32 | 34.5 | 34.5 | ||
www.healthprofs.com | 2 | 0% | 3000 | 5% | 0 | 70 | 35 | 38 | 70 | 35 | 36.5 | 36.5 | ||
www.crevarchiropractic.com | 3 | 0% | 3000 | 5% | 0 | 42 | 38 | 51 | 70 | 38 | 43.6666666666667 | 42 | North Charleston | SC |
www.harborwellnessco.com | 4 | 0% | 3000 | 5% | 0 | 54 | 47 | 53 | 44 | 44 | 49.5 | 50 | ||
www.thebridgechirosc.com | 3 | 0% | 3000 | 5% | 0 | 70 | 48 | 48 | 48 | 48 | 48 | 48 | North Charleston | SC |
www.charlestonchirostudio.com | 2 | 0% | 3000 | 5% | 0 | 32 | 70 | 46 | 70 | 32 | 39 | 39 | Charleston | SC |
www.d7leadfinder.com | 2 | 0% | 3000 | 5% | 0 | 70 | 33 | 41 | 70 | 33 | 37 | 37 | ||
www.drannjenkins.com | 2 | 0% | 3000 | 5% | 0 | 70 | 49 | 70 | 39 | 39 | 44 | 44 | Charleston | SC |
www.rakspecificchiropractic.com | 2 | 0% | 3000 | 5% | 0 | 38 | 70 | 70 | 42 | 38 | 40 | 40 | Mount Pleasant | SC |
www.cypresschirocare.com | 3 | 0% | 3000 | 5% | 0 | 70 | 50 | 54 | 50 | 50 | 51.3333333333333 | 50 | Charleston | SC |
www.yellowpages.com | 2 | 0% | 3000 | 5% | 0 | 70 | 56 | 40 | 70 | 40 | 48 | 48 | ||
www.chirolanding.com | 2 | 0% | 3000 | 5% | 0 | 46 | 70 | 43 | 70 | 43 | 44.5 | 44.5 | ||
www.coastalspineandsportsc.com | 3 | 0% | 3000 | 5% | 0 | 49 | 53 | 58 | 70 | 49 | 53.3333333333333 | 53 | North Charleston | SC |
www.correctivechiropractic.com | 1 | 0% | 3000 | 5% | 0 | 36 | 70 | 70 | 70 | 36 | 36 | 36 | ||
www.elkriverchirowv.com | 1 | 0% | 3000 | 5% | 0 | 40 | 70 | 70 | 70 | 40 | 40 | 40 | ||
www.myback2health.com | 1 | 0% | 3000 | 5% | 0 | 34 | 70 | 70 | 70 | 34 | 34 | 34 | ||
www.timbennettchiro.com | 1 | 0% | 3000 | 5% | 0 | 70 | 39 | 70 | 70 | 39 | 39 | 39 | North Charleston | SC |
www.charlestownechiropractic.com | 2 | 0% | 3000 | 5% | 0 | 41 | 70 | 70 | 52 | 41 | 46.5 | 46.5 | Charleston | SC |
www.charlestonschoice.postandcourier.com | 1 | 0% | 3000 | 5% | 0 | 70 | 70 | 70 | 45 | 45 | 45 | 45 | ||
www.chirocaretherapycenter.com | 1 | 0% | 3000 | 5% | 0 | 47 | 70 | 70 | 70 | 47 | 47 | 47 | Charleston | SC |
www.groupon.com | 1 | 0% | 3000 | 5% | 0 | 70 | 70 | 70 | 46 | 46 | 46 | 46 | ||
www.lifeworkschiropractic.com | 1 | 0% | 3000 | 5% | 0 | 50 | 70 | 70 | 70 | 50 | 50 | 50 | Charleston | SC |
www.performancechiropracticsc.com | 2 | 0% | 3000 | 5% | 0 | 70 | 70 | 60 | 54 | 54 | 57 | 57 | Charleston | SC |
www.uppercervicalcare.com | 1 | 0% | 3000 | 5% | 0 | 70 | 70 | 49 | 70 | 49 | 49 | 49 | Hickory | NC |
www.chiromobile.net | 1 | 0% | 3000 | 5% | 0 | 51 | 70 | 70 | 70 | 51 | 51 | 51 | ||
www.chiropractorspinalanalysisnetwork.com | 1 | 0% | 3000 | 5% | 0 | 70 | 55 | 70 | 70 | 55 | 55 | 55 | ||
www.foxchirocare.com | 1 | 0% | 3000 | 5% | 0 | 70 | 70 | 70 | 55 | 55 | 55 | 55 | North Charleston | SC |
www.npinumberlookup.org | 1 | 0% | 3000 | 5% | 0 | 70 | 52 | 70 | 70 | 52 | 52 | 52 | ||
www.pcparkcircle.com | 1 | 0% | 3000 | 5% | 0 | 70 | 70 | 70 | 53 | 53 | 53 | 53 | ||
www.theobaldfamilychiropractic.com | 1 | 0% | 3000 | 5% | 0 | 70 | 54 | 70 | 70 | 54 | 54 | 54 |
Here is a small section of the database to help you visualize which websites in Charleston are currently currently getting the volume for “Charleston chiropractor”, “chiropractor in Charleston”, “chiropractor in Charleston sc”, and “Charleston sc chiropractor”, their traffic share, average position, projected conversions, and more
Westashleychiropractor.com or “JP Chiropractic” is currently crushing everyone with a clean sweep of the #1 positions for “Charleston chiropractor” related terms. Why do they deserve to be #1? Why are they getting 10-50x the commercial traffic that most chiropractors are getting? Are they that much better of a chiropractor??? I don’t think so. They are #1 because they have the best SEO
This can vary widely based on your competition, budget, and time. If I am doing a lot of SEO on your website I typically start to see upward movement in the rankings after a week to a month. It could take 2 week or 3 months to get to the top 10. It could take a month of HEAVY seo to get into the top 5 or it could take 6 months. It could take 6 months to get to #1 or a year+. Every situation would be worth it in terms of client Lifetime $ Value added, with a very high ROI
At the core of our services, the comprehensive 12-Step SEO Method for chiropractors is crafted to not only elevate your online presence but also to significantly enhance patient acquisition. This approach combines the latest in SEO tactics with a deep understanding of the chiropractic industry’s unique needs.
Enhancing your website's layout, content, and user paths to maximize visitor engagement and increase the likelihood of converting visits into appointments
We start with a comprehensive audit, evaluating your digital footprint to identify key areas for improvement and growth opportunities.
We enhance your site for peak performance in search engines and user experience, focusing on navigational ease and engaging content.
Through in-depth research, we identify the most effective keywords to target potential patients, ensuring your practice is easily found online.
Tailoring your website's content and keywords to rank higher in local search results, ensuring your chiropractic practice is the top choice for nearby patients.
Optimizing your Google Business Profile for greater visibility in local searches, with up-to-date information and engaging content to attract more patients.
Analyzing and refining your site's design to ensure it's not only intuitive but also encourages visitor engagement and conversions.
Enhancing your visibility and credibility by ensuring accurate and optimized listings in key local business directories.
Leveraging positive patient reviews across platforms to build trust and improve search rankings, while managing your online reputation.
Developing engaging, informative content that resonates with your audience and establishes your expertise in chiropractic care.
Continuously tracking your website's performance and refining your SEO strategy based on real-time data and market trends.
Establishing a network of high-quality, relevant links to boost your website's authority and search engine rankings, enhancing your online credibility.
Our custom Charleston SEO services are tailored to meet the specific needs and goals of your business, providing a personalized approach to online visibility and growth. Whether your business is small or large, our team of SEO professionals can help you stay ahead of the competition and achieve your goals
We utilize our network of high DA websites to enhance your online presence. By strategically placing your business on these platforms, we improve your site’s authority and drive organic traffic
Our team crafts engaging, SEO-friendly content that resonates with your audience. This approach not only captivates your readers but also bolsters your search engine rankings.
We specialize in local SEO tactics like targeted keywords, Google My Business optimization, and local backlinks. Our content is tailored to your community, making your business a local standout.
Our strategy includes on-page optimization, comprehensive keyword research, and technical SEO enhancements. These techniques are designed to elevate your website's search engine ranking effectively.
Our commitment is to unlock the full potential of your online presence. Let us steer your chiropractic practice towards the traffic and attention it truly deserves. With our expertise, watch as your website becomes a hub for potential patients, leading to increased appointments and revenue growth.
Start gaining on the competition and uncover new opportunities for growth with our free audit and competitor report!
We are a social marketing company. We have over 10 years of experience with digital marketing, seo and digital media.